About Personal Information Protection

About Personal Information Protection

Hitachi Construction Machinery Co., Ltd.'s Approach to Personal Information Protection

As a global supplier that can provide total solutions, Hitachi Construction Machinery Co., Ltd. (hereinafter referred to as "HITACHI") handles a variety of information: including our own technical information, and information entrusted to us by customers. Given this situation, and to ensure that such information is treated with the respect it deserves, HITACHI has established an information control system and is implementing it thoroughly.
In light of these issues, together with the specification of rules and establishment of a management system, HITACHI has fixed the personal information protection policy given below, informed executive staff and workers, and is striving to protect personal information appropriately by following this policy.

Definition of Personal Information

For HITACHI, personal information is information that is related to existing persons and that can be used to identify specific persons (for example, names, birth dates, numbers assigned to individuals, symbols or other marks, images, or voice recordings, and relevant information).
This includes information that cannot be used to identify individuals by itself, but can be used to identify individuals by easy cross-referencing with other data. Personal information is not limited just to information that can identify individuals, but also includes all information that indicates facts, decisions, or evaluations relating to a person's attributes (such as a person's height or build, finances, work type, or position).
Based on the Personal Information Protection Policy given below, HITACHI will pay detailed attention to, and expend the utmost efforts on, protecting and managing such information.


This "About Personal Information Protection" document establishes the handling of personal information by HITACHI.

Personal Information Protection Policy of HITACHI

1. Collecting, Using, and Providing Personal Information

While carefully considering the entrusting of customer information during company activities, HITACHI will handle such information appropriately by establishing a management system for personal information protection for each type of business, and also by following stipulated rules for collecting, using, or providing personal information.

2. Following Laws and Norms

For the handling of personal information, HITACHI will follow the Japanese laws and norms applicable to the protection of relevant personal information. Also, HITACHI will create and follow personal information management rules that conform to these laws and norms.

3. Implementing Safety Measures

To ensure the correctness and safety of personal information, in accordance with the rules for information security, HITACHI will implement various measures (such as managing access to personal information, restricting the means for transporting personal information outside the company, and preventing incorrect access from outside the company), and strive to prevent any problems with personal information (such as the loss, destruction, falsification, or leakage of information).

4. Respecting Your Rights Regarding Your Personal Information

When you make a request to reveal, correct, or delete your own personal information, or seeks to prevent the use or provision of such information, HITACHI will respond with sincerity, respecting your rights related to that personal information.

5. Establishing Rules for Managing Personal Information Protection, and Making Continual Improvements

HITACHI will make sure that executive staff and workers recognize the importance of personal information protection, and will steadily establish rules for managing personal information to ensure that such information is used appropriately and is protected. These rules will be maintained and improved continually.

Purpose of Using Personal Information, and Providing to Third Parties

1. HITACHI will use personal information only to achieve the following listed purposes (hereinafter referred to as the "PURPOSE").

a) To guide for conventions or meetings, or to guide for new products or services
b) To provide various types of member services
c) To provide after-service for products or services
d) To respond to various types of inquiries
e) To perform analysis to improve products or services
f) To send out questionnaires
g) To execute contracts
h) To execute duties under laws, regulations and norms

2. HITACHI may provide following companies (hereinafter referred to as "HITACHI GROUP") with all or part of items of personal information to jointly use only to achieve the PURPOSE.

a) HITACHI's affiliated companies (of which 20% or more than 20% of issued shares are owned by HITACHI)
b) Hitachi, Ltd. and its affiliated companies (of which 20% or more than 20% of issued shares are owned by Hitachi, Ltd.)

HITACHI's department designated in "About Requests to Reveal Personal Information or Reception of Complaints" below handles inquiries or complaints relating to the joint use stipulated herein.

3. HITACHI will not provide personal information to a third party without obtaining your prior consent, except for the joint use stipulated in the previous provision or in the following circumstances:

a) When required by law
b) When required to protect human life, to avoid injury, or to protect assets, and when obtaining your consent would be difficult.
c) When required to co-operate with the lawful activities of a national agency, local government organization, or person or organization entrusted with such a task, and obtaining your consent would interfere, or be likely to interfere, with the carrying out of such activities.
d) When providing a third party entrusted a business by HITACHI with personal information in order to achieve the PURPOSE.

About Usage of Cookies and Web Beacons

To aid the use HITACHI websites more conveniently, some HITACHI websites may use cookies or web beacons (clear GIF).
By adjusting your web browser settings, you can refuse cookies or display warnings when cookies are installed. For details, see the documentation for your web browser. By refusing to accept cookies, you can refuse web beacons.
However, please understand that a refusal to use cookies may prevent usage of all or part of the services provided by the HITACHI website.


(1) Cookie
manages a website and your web browser. A cookie may be stored as a file on your computer disk. When a cookie is used, the web server can record information such as which computer visited which pages on the website. However, HITACHI cannot identify an individual person unless the person enters his or her own personal information into the website.

(2) Web beacon
This technology, which functions with a cookie, enables the beacon owner to know how many times a customer accessed a particular page. However, unless the customer enters his or her own personal information when, or after, the cookie is accepted, HITACHI cannot identify an individual customer.

Request to Customers

1. Most of the services provided by HITACHI can be used without requiring your personal information. However, please understand that some services cannot be provided unless you provide personal information to HITACHI.

2. Please understand that HITACHI is not responsible for the safety of personal information at websites of other companies which are linked to the website of HITACHI.

3. It is assumed that you agree to the contents of this "About Information Protection" document when you enter personal information into a HITACHI website. If you do not agree with this "About Information Protection" document, you may be unable to use some of the HITACHI services (including responses to inquiries, etc.).

About Requests to Reveal Personal Information or Reception of Complaints

For personal information maintained by HITACHI, please carry out the following when requesting HITACHI to reveal, correct, add, delete, stop usage of, stop providing to a third party, or disclose the PURPOSE for personal information (hereafter, collectively referred to as "reveal, etc."), or when complaining relating to the handling of personal information by HITACHI or by HITACHI GROUP in the joint use:

1. For requests to reveal, etc.

Please come directly by yourself to HITACHI's head office or sales offices. Please understand that HITACHI may not accept requests to reveal, etc. by mail, telephone or e-mail.

2. Identification of yourself

Please come with your identification document which has your photograph on it(i.e. passport, driver's license, etc.). When requesting to reveal, etc., please understand that HITACHI will make a copy of your identification document.

3. For complaints relating to handling of personal information:

Please contact by mail, telephone or directly come to the following department.

[The department to be contacted]
Public Relations Strategy Office
Hitachi Construction Machinery Co., Ltd.
5-1, Koraku 2-chome, Bunkyo-ku,
Tokyo 112-8563 Japan
Tel: 03-3830-8065

4. For complaints relating to Hitachi, Ltd.'s handling of personal information:

Special Notes

1. The personal information protection policy of HITACHI is based on Japanese law.

2. HITACHI may modify this "About Information Protection" document as appropriate to accommodate improvements in the handling of personal information, or changes or additions to laws or other norms.

3. This "About Personal Information Protection" document goes into effect from the day it is published (including the update day).

4. If statements in this document are covered by individual regulations regarding personal information, those regulations take precedence.

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